Applying a Postmodern context

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Current events continue to reveal what our culture is up against as the age of Postmodernism continues to unfold and expand. This vision is so clear to me that I see things that others don’t, and while I’m sure some people view that statement as arrogance gone to seed, it would be foolish of me to deny reality. The problem most folks have with this is a lack of context with which to view ongoing events.

Premodernism: I believe, therefore I understand.
Disruption: The printing press.
Modernism: I think and reason, therefore I understand.
Disruption: The internet.
Postmodernism: I participate, therefore I understand.

The single, most important difference between Modernism and Postmodernism is that the former is hierarchical while the latter is horizontal. This produces an inherent conflict, and while these conflicts can be obvious, they don’t mean anything other than just news items unless and until they are put into the context of a significant cultural shift.

For example, here’s a cute story about 9‑year old reporter Hilde Kate Lysiak breaking a murder story ahead of the local press. Ha-ha. Funny, huh? No, this is heavy-duty stuff in light of the culture change. Miss Lysiak has her own printing press — a.k.a. website — and considers herself a journalist. Here’s the way the Washington Post put it.

As the editor and publisher of the Orange Street News, in her hometown of Selinsgrove, Pa., about 50 miles north of Harrisburg, Lysiak is a dedicated multi-media journalist who loves going after crime stories. Her father is an author and former New York Daily News reporter who took Hilde to his newsroom and to stories he covered around New York and hooked her on the rush of chasing news.

“I just like letting people know all the information,” Hilde said Monday. It’s also what she sees as her career, no matter what stupid adults might say about the future of journalism. “It’s just what I really want to do. And crime is definitely my favorite.” She said she learned of the murder story because “I got a good tip from a source and I was able to confirm it.” Well, that’s how it works.

When community members squawked on Facebook that a 9‑year old has no business reporting on such, Miss Lysiak went ballistic: “If you want me to stop covering news, then you get off your computers and do something about the news. There, is that cute enough for you?”

Meanwhile, across the sea, two people described as “freelance multimedia journalists” produced a video about Israel bulldozing Bedouin homes and a school in the occupied territories, presumably to one day build Israeli settlements on the land.

And of course, the big story worldwide this weekend was the release of what are being called “the Panama Papers” from an unknown whistleblower. Wired reported that the cache of documents leaked was enormous:

”In total, the leak contains: 4.8 million emails, three million database entries, two million PDFs, one million images and 320,000 text documents. The dataset is bigger than any from Wikileaks, or the Edward Snowden disclosures.”

So the whistleblower — presumably someone with access to the knowledge of the “business” dealings of the Panamanian law firm that was the source of the documents — was able to transfer these files to investigative reporters around the world via the same network that makes participation in the distribution of knowledge files possible in the first place. This has nowhere to go but up, and if you’re involved in some hierarchical dealings that you’d rather not your underlings know about, I’d be pretty damned nervous about what’s going on in this “Age of Participation.”

Technology may be providing the means, but it’s the culture’s rebellion against hierarchies that is providing the heat for the Postmodern awakening. The press, in the form of a 9‑year old neighborhood reporter, freelance multimedia journalists in the Middle East, or whistleblowers distributing confidential business documents, is only the tip of the iceberg in terms of disruptions to modern western culture. Every complex organization will be impacted, because the view from the top is no longer private, and as I wrote long ago, every day that an average person uses the internet, they become more and more disruptive. This principle shows no sign of slowing down, as long as the Web remains open. Efforts to close it — through government or privatization — are already beginning to appear, for example, with net neutrality threats.

Those who have ears to hear, let them hear. Those who have eyes to see, let them see.

The Tiny Homes Disruption

From time-to-time, I come across little signposts pointing to the disruptive nature of our horizontal culture. Here’s one that requires a certain vision that’s not commonly shared. It’s an article from fastcoexist.com, a niche vertical information site from the folks at Fast Company.

tinyhomesThis is a fascinating look into the tiny home movement and the work of Auburn University engineering students. The idea is to build a house that costs less than $20,000 in order to sustain somebody living below the poverty level. If you’re a student of the movement, however, you know that people are looking at tiny homes in many places and in many ways. It’s an idea percolating from the bottom of culture, because, well, it costs so much money to own a “regular” home.

What these folks at Auburn are doing, however, is exploring (and changing) the problem of a housing industry that doesn’t fit the requirements of this new model. In addition to designing and building these tiny homes, a second objective is to do so in such a way that supports the workers who will build the homes. This is why they’re designing homes outside a pre-fabrication model. Apparently, that would be too culturally disruptive, which is the very real danger to the broader culture in the destruction of its institutions.

What they’re learning, however, is the depth of reinvention necessary in the new era. Rusty Smith is associate director of Rural Studio, the undergraduate program handling the work. According to Smith, they’ve had to study and work with zoning laws and banks in order to craft new approaches for each. These have been incorporated into guidelines that Rural Studio is publishing along with actual instructions for building the homes.

“The most daunting problems aren’t brick and mortar problems,” Smith told Fastcoexist, “they’re these network and system problems that are threaded together and all intersect in the build environment. We’re able to attack all these problems simultaneously—when we see a lever over here and wiggle it, we can very clearly see the implication it has on other systems down the road.”

And this is exactly the problem with infrastructures designed to support the top-down culture of a fading industrial age. Silos that are connected at the top each have their place in an elaborate — and highly inefficient — system in which each is rewarded for its disconnection with the people actually doing the paying. The Auburn University group is trying to overcome this, but it will likely only see limited success. There’s just too much at stake for the housing industry to up and revolutionize itself, and yet here we find evidence of its inevitability in a culture where the bottom is able to cut across everything to overcome the inherent bias of modernity.

Postmodernism isn’t just some weird philosophical theory; it’s a new age in Western civilization, and we — that’s you and me — really need to be paying attention.

Sadly, it’s not the kind of news beat that sells.

Quote of the day

“It’s amazing that people have so much time to fret about today’s emergency but almost no time at all to avoid tomorrow’s.”

Seth Godin

Quote of the day

“…it’s worth noting that our cash flow margin was over 20 percent last year.” McClatchy & Company CEO and Chairman Gary Pruitt at today’s dismal earnings call.

Quote of the day

Slate’s Jack Shafer writes “Not Just Another Column About Blogging.”

If newspapers, magazines, and broadcasters don’t produce spectacular news coverage no blogger can match, they have no right to survive.

Amen to that, and I should add that this column is an extremely worthwhile read, an excellent summary of how personal media’s Gutenberg moment has disrupted the status quo of professional media.

Quote of the day

It’s never pleasant to face the truth about darwinian capitalism. The bad companies die. But that harsh fact forces all of us who want to survive to evolve, adapt, and innovate. Fred Wilson, Union Square Ventures