More on the DVR threat

The clearest warning yet!
I’m not going to comment much on this Media Life editorial except to say that it’s right on the money regarding the issue of broadcasters and the DVR(PVR) threat. Well said, George Simpson. I especially enjoyed his rant about those lower third logos in the right hand corner of the screen. “Pop-ups that cover content were and are hugely unpopular online, so whose grand idea was it to port them over to TV? Like we won’t mind because they are program promos?” ‘Nuff said.

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