Jay Rosen on the long tail and permanent links

I’ve recommended many of Jay’s articles to my readers, but this one goes to the top of the list. It’s his thoughts about an important aspect of the New York Times purchase of About.com — namely the latter’s knowledge and success with search engine optimization (SEO). It’s an important read, because it exposes the notion that we’re all just learning about this stuff, and it’s fun to watch Jay’s mind think.

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