Essay: The Fading Levers of Commerce

Here is the latest in my ongoing series of essays, Local Media in a Postmodern World.

The Fading Levers of Commerce

Hello, friends. I’m writing a new book, so it’s hard to find time to continue my essay series, but the article referenced in this one so got my goat that I simply couldn’t stand it. Last week, Fortune published a missive critical of Apple for encouraging ad blocking on the Web by building new mechanisms into iOS9 that allow for easier ad blocking software by developers. Why is it critical? Because it’ll do exactly what its promising, and that is intolerable to the ad industry. Sheesh. Give me a friggin’ break! Look in the mirror, ad people. You’ve brought this on yourselves.

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