Cellphone TV advances

Cellphone TV advances
Sprint’s new TV service for cellphones launched today, but don’t immediately run to your checkbook to get onboard. The service, which features real time content from the likes of CNBC and ABC News, is extremely low end on the quality totem pole, with the video running at just 1-2 frames per second with a 1-minute delay. An A.P. report notes that the TV service brings at least one cellular carrier a step closer to transforming the concept of next-generation wireless services to reality. “This isn’t the kind of thing where you’re going to watch a movie, but it is the kind of thing where the frame rate is fine” for viewing a program such as a newscast, said Paul Scanlan, a co-founder of Idetic, Sprint’s partner in the deal. The service costs $9.95 a month. I think mobile phones will be a part of the video news picture downstream. Since the Sprint plan involves the redistribution of existing programs, that means the commercials will go along too, so it’ll be fun to watch the fine folks at Nielsen on this one.

Speak Your Mind

*