War Propaganda as “Weaponized Narrative”

Weaponized Narrative Is the New Battlespace is a fascinating and highly perceptive take on the use of manipulating narrative to impact culture. The idea is that individuals, institutions, and nations are using disinformation campaigns to manipulate others to their bidding through the creation of easy-to-understand stories that support the interests of the storyteller. Technology is the bad guy.

Weaponized narrative seeks to undermine an opponent’s civilization, identity, and will by generating complexity, confusion, and political and social schisms. It can be used tactically, as part of explicit military or geopolitical conflict; or strategically, as a way to reduce, neutralize, and defeat a civilization, state, or organization. Done well, it limits or even eliminates the need for armed force to achieve political and military aims.

The efforts to muscle into the affairs of the American presidency, Brexit, the Ukraine, the Baltics, and NATO reflect a shift to a “post-factual” political and cultural environment that is vulnerable to weaponized narrative.

The writers, however, Brad Allenby and Joel Garreau, oo-directors of The Weaponized Narrative Initiative of the Center on the Future of War, a partnership of Arizona State University and the Washington think tank New America, make four critical errors in their own narrative.

  1. The most glaring is that the entire concept is framed within a modernist world view where top-down, one-to-many-communications is the operating mechanism for communicating deceit. This embraces the worship of order, the vision of a psychopath (benevolent or otherwise) seated at a command and control desk pushing levers this way and that with a sinister smile enveloping a cigarette that appears to have been there for at least a week. Elevating this to an act of war is old wine in new wineskins, because reality isn’t nearly as Orwellian as the fear-mongers would have us believe.
  2. The second error works with the first. It’s a blindness to the disruption created by the bottom of today’s communications pyramid being able to talk with each other and back “up” to the top. This ability turns mass marketing on its head, although you’d be hard-pressed to find any institution that will embrace it. Some political types are tapping the space, but it is always with the assumption that it can be used to get others to pass their narrative around. This is just more modernist thinking, and the future will include educating the bottom in such a way that fooling them will get more and more difficult. I realize some will call this utopian, because it’s too chaotic and we still live in a time where a disruption to order can only be dystopian. I reject this assumption. At best, therefore, this “weaponized narrative” is temporary and not systemic, as the writers believe.
  3. Thirdly, while presented as something new, it really isn’t. Controlling narrative has been around for centuries. It was practiced by the Roman Church until the printing press allowed the laity to access that which had been reserved for the priesthood, and everything changed. It was called “propaganda” by the father of public relations Edward Bernays, a social engineer who used a form of weaponized narrative on behalf of his clients, including the R.J. Reynolds Tobacco Company. Bernays was a member of the Creel Committee, organized by Woodrow Wilson to help America justify getting into World War I. If this isn’t “weaponized narrative,” I don’t know what it is.
  4. Finally, how does one pen an article about weaponized narrative without mentioning the real experts at the practice, Israel? The fear of being tagged antisemite blocks all reason when it comes to investigating this phenomenon, for not only is Israel writing the book on how to weaponize narrative, they are doing it in full view of everybody. Within the public information office of the State of Israel are special departments who work with companies like Facebook, Twitter, and YouTube to quash anything they view as “incitement” against the crimes they commit daily in the Middle East. This is a frightening reality, for Israel can turn any event into self-defense, regardless of the heinousness of crime. It truly boggles the mind that two highly intelligent people can publish an introductory article on a concept so important without even a mention of the successful efforts of hasbara.

The article also presents America as behind other players in the world in this skill, but the jury is still out on that one. It’s self-serving in the spirit of the Shirky Principle, for the effort the writers are leading attempts to understand weaponized narrative and present solutions. I’ll give them the benefit of the doubt here, for the article really does present some brilliant thinking and prose:

Narrative is as old as tribes. Humans are pattern-seeking storytelling animals. We cannot endure an absence of meaning. Rather than look up at the distribution of lights in the night sky and deal with randomness, we will eagerly connect those dots and adorn them with the most elaborate – even poetic – tales of heroes and princesses and bears and dippers. We have a hard-wired need for myth. Narrative is basic to what it means to be human.

It’s easy to critical, but this is not nitpicking. The solution to any form of totalitarianism is along the bottom of the new communications pyramid, and I don’t think these manipulative storytellers can count on ignorance forever.

BONUS LINK:  U.S. To Build A “Weaponized Narrative” Into The Future Of War

Just the facts

Dragnet’s Sgt. Joe Friday

The principal assumption of modernity – the human era governed by logic and reason – is that there is an attainable objectivity when it comes to facts, even when applied to historical narratives. This is arguably false, however, when the postmodern practice of deconstruction is applied to any event or occurrence involving multiple narratives. It is perhaps the single most disruptive force of the current era, for a networked citizenry is able to seek out, create, and approve its own narrative while rejecting that of any self-serving hierarchical authority. The election of Donald Trump as President in 2016 was, in part, a reflection of this, for Americans find themselves in a season of questioning facts presented by any group through one-to-many (mass) media, including that which is highly political. Even the top-down messaging from the President of the United States to the citizens of the nation is becoming less and less “factual” with the citizens’ ability to deconstruct any presented narrative.

I view this as a good thing; many others don’t. It would be quite foolish, of course, to assert there are no “facts” in life, but those that drive narrative establishment are fewer and father in-between than you might think.

The 2016 presidential campaign brought to light purveyors of “fake” news, those websites disguised as news websites with deliberately false reports designed to gain pageviews without a conscience. More than for purely economic gain, these sites exploited the zeal of mostly right wingers who were motivated to pass along their lies via social media. One can argue the degree to which such false information influenced the election, but it certainly wasn’t zero. The term “fake news,” however, was too catchy for conservative commentators to ignore, so – in a remarkable feat of doublespeak – they simply applied it to their long time straw man, the so-called “liberal press.” This is the most dangerous leftover from the feast that put Mr. Trump in the White House, and it threatens every single one of our liberties. Since the birth of the Fourth Estate in the French Revolution, the press has served as a check on power in Western Civilization. They did not become such by pleasing the status quo, and this was a given for many centuries. To successfully label the watchdogs as “fakes” through political hackery is a result that could only come from the strategic use of propaganda.

Liberal political bias so dominates the mainstream press, the thinking goes, that it requires a deliberate conservative balance. This is a clever lie that I was partially responsible for spreading during my work as executive producer of The 700 Club in the 1980s. It’s a lie, because it presupposes that whatever we’ve historically known as “the news” is, in fact, politically motivated at core and therefore requires – no, demands – a corrective or “balancing” political response. The mind that drives President Trump’s strategies, Steve Bannon, repeated his description of the press as “the opposing party” in his appearance at this week’s CPAC (Conservative Political Action Committee) conference.

White House chief strategist Steve Bannon mocked the media for how it “portrayed the campaign, how they portrayed the transition and now they’re portraying the administration,” saying “it’s “always wrong,” during Thursday’s speech at CPAC …

… Last month, Bannon told the New York Times, “The media here is the opposition party,” adding, “They don’t understand this country.” The former Breitbart executive and other Donald Trump surrogates have been combative with the media, often calling CNN “fake news.”

This is a political talking point and nothing more, The problem is that conservatives have hijacked the brand “liberal” and redefined it to suit their wishes, They’ve framed the press into an indefensible corner, a false hegemony that requires more than denial to escape.

The truth is that while “the news” may indeed cover politics, it cannot be political at core, for the proper word for that is propaganda, the toy of the public relations industry, not journalism. Granted, there has been a destructive blending of the two over the past 100 years, but there are a great many journalistic enterprises that remain untainted, and they are nearly all newspapers. Ethics matter in journalism, and I say that as a former ethics professor. The First Amendment, which gives the press a unique liberty, requires self-policing. Speech may be free, but consequences, economic or otherwise, are not, and no journalist in her right mind would dare venture beyond ethical protections. This is why newspapers created the editorial page, where leaders and members of the community could express political views based on “the news.” As one who has practiced journalism for over forty-five years, I can state emphatically that there is no liberal conspiracy or political slant to the news. By definition of the word “news,” what is considered news is, well, new, and by that measure, one could accurately state that “the news” is progressive by design. But that does not make it political, and therefore, a political response isn’t justified whatsoever. This is my beef with so-called “right wing news,” for it was created as a political response to the mainstream press, which makes it false by definition. There is no such thing. Its purveyors are living an illusion, and its followers are a mislead group, for the very best one can say about it is that it is propaganda disguised as “the news.”

As it exists today, this group has little regard for facts and has partially fueled the rise of the postmodern culture’s desperation to find, for themselves, order within the chaos that threatens their peace. The mainstream press is astonished at being labeled “fake” or Bannon’s “opposition party” and doesn’t yet have a strategy for fighting the label except to deny it. They cling to the long-established assumption of “objective historical facts,” while the social engineers on the right argue for alternative meanings. While I believe this is all quite necessary for our culture’s advancement, we’re going to have to eventually agree on this business of facts. Rather than addressing ignorance in productive ways, we’re hung up on yelling at each other, although I believe this will pass eventually.

Even arguing the opposite – a “distortion of objective historical facts” – is committing the same error of reason as relying on those same facts in one’s arguments. Those who do are trying to make a case for said facts without evidence. They are merely attempting to make an inarguable argument over often highly questionable assertions they are trying to prove, and it doesn’t work anymore, because people can make up their own minds with just a little research. The idea of objective facts has served our Western culture well, because modernity refined the concept of top-down rule based on this assumption. If the rulers said it was fact, it was fact. It doesn’t matter if the hierarchy is dictatorial or democratic, for both ultimately rely on the power to control narrative in matters of fact. When such hierarchies are revealed as self-serving, however, those on the lower rungs are free to question the narrative or narratives that gave the top its authority in the first place.

What Donald Trump represents is the figurehead of one of these deconstructions, which is reasonable and understandable. Many Americans view their current circumstances as the chaotic fruit of those despicable liberals in charge who always act in opposition to the best interests of their conservative thinking. This would be completely acceptable in a postmodern universe were it not for the false assumptions that created its propagandistic narrative in the first place. Postmodernity doesn’t “replace” modernity, and that’s the problem. One does not give up his ability to think and reason simply because participation and experience suggest otherwise.

The postmodernist may discard historical narratives in her quest for truth, but she must in the process investigate the facts that the authors used to create the narrative in the first place. This is the proper role of deconstruction, for one may reject the conclusions of her predecessors, but she may not do it at the expense of truth, whether objective, absolute, or chaotic.

Facts, we must always remember, do not exist solely to create order, for order, as Henry Adams so brilliantly put it, “is the dream of man,” while chaos is the reality of nature. Therefore, the postmodern mind embraces the idea of factual chaos, while the modern mind must consider such as functionally unreasonable. Thusly, the right wing narrative is as false as the left wing narrative, because neither represents the entirety of chaos. Time and chance do not suit the modernist mind, but these are part and parcel of the postmodern reality and beyond.

Upon consideration of the above, the modern mind will default to its versions of absolutism and especially the nature of expertise that is gleaned from an educational system designed to promote the hierarchy. This boxlike structure rejects anything outside as undesirable and attaches labels that dehumanize through mockery and disdain such people. This includes the “liberal” moniker, which has been defined over the last thirty years as anyone or anything that wants to take away what one has or prevent one from getting what they believe they deserve. It’s neat. It’s simple. And it’s also utterly self-serving, for the hierarchy must protect itself at all costs. Anything else is assumed chaotic, and chaos is never to be accepted in the governance of humans, even though John Wycliffe wrote upon completion of his common English language Bible, “This book shall make possible government of the people, by the people, and for the people.” Wycliffe knew that an internal governor was preferable to an external governor, because humans are so easily drawn away through self-centeredness, especially those with power over others.

The real American dream is self-governance, and without it, there is only the nightmare of the bayonet.

Donald Trump is by no means the end of this cultural shifting, but he is quite likely the beginning. For those of us in the trenches of life, we must do three things that are quite necessary in order to assure a bright future for our progeny.

First, we must protect at all costs our ability to freely connect. The web is open, for example, but Facebook is not, and this will drive darknet and backbone development in the decades to come. Net neutrality is the most important issue facing our culture, but most people don’t even know about it, which will enable corporations to steal the net from us. This will favor the haves, and we will be worse off than before.

Two, our day-to-day activities must include the recognition of narrative in those with claims of truth, any truth. This will be a challenge, for the education must begin with children. It is, however, an opportunity for someone. The dream that if we just work hard and keep our noses clean, we will be rewarded is a self-driven illusion of the ruling class, the only ones who really reap the rewards of a satisfied, lower-class labor force.

Finally, we must prepare ourselves and our children for an era of work very different from our parents. They’ll probably work at home or a home office of sorts. That means space, tools, a stout internet connection, and privacy. I agree with Mark Cuban that creative expression – and especially the ability to interpret data and provide creative analysis – is the job skill that will be most coveted downstream and especially in the near future. If you’re going to opt for college, move basic liberal arts to the top of the degree list, but it would also be useful to consider options outside college that will stretch the creative mind.

In essence, I view all of this as a necessary evil that we must get beyond. My entire life has been lived in a growing slough of bull crap, and humanity – free humanity – will never reach its potential in such muck. Life is certainly hard enough without being forced to trudge through the senseless nonsense designed to trap us all forever at the bottom of order’s pyramid.

Let chaos reign, at least for awhile.

Using the Bible to justify selfishness

Luke 10:25-37 (NIV)

The Parable of the Good Samaritan

25 On one occasion an expert in the law stood up to test Jesus. “Teacher,” he asked, “what must I do to inherit eternal life?”

26 “What is written in the Law?” he replied. “How do you read it?”

27 He answered, “‘Love the Lord your God with all your heart and with all your soul and with all your strength and with all your mind’; and, ‘Love your neighbor as yourself.’”

28 “You have answered correctly,” Jesus replied. “Do this and you will live.”

29 But he wanted to justify himself, so he asked Jesus, “And who is my neighbor?”

30 In reply Jesus said: “A man was going down from Jerusalem to Jericho, when he was attacked by robbers. They stripped him of his clothes, beat him and went away, leaving him half dead. 31 A priest happened to be going down the same road, and when he saw the man, he passed by on the other side. 32 So too, a Levite, when he came to the place and saw him, passed by on the other side.33 But a Samaritan, as he traveled, came where the man was; and when he saw him, he took pity on him. 34 He went to him and bandaged his wounds, pouring on oil and wine. Then he put the man on his own donkey, brought him to an inn and took care of him. 35 The next day he took out two denarii and gave them to the innkeeper. ‘Look after him,’ he said, ‘and when I return, I will reimburse you for any extra expense you may have.’

36 “Which of these three do you think was a neighbor to the man who fell into the hands of robbers?”

37 The expert in the law replied, “The one who had mercy on him.”

Jesus told him, “Go and do likewise.”

Evangelical Christians were among Donald Trump’s staunchest allies during the 2016 campaign, and they remain a group the President can count on as he implements even the most extreme of the positions he proclaimed would make America great again. Chief among these for Evangelicals are: religious freedom allowing for rejection of liberal mandates such as being forced to serve those with whom they disagree theologically (and socially); the ability to have their children pray in school and be exposed to Biblical absolutes; returning to a culture within which access to safe abortions is illegal, and this despite the fact that the abortion rate is now where it was BEFORE Roe v Wade; eliminating the threat of evangelism from what they view as the false religion of Islam and in the process making sure their neighborhoods will be Muslim-free; and a return to a time when – in their opinion – the voice of Christianity was sought, heard, and embraced as relevant by the culture as a whole.

I remain convinced that this group is the most important to reach with the message of the potential for mischief and danger from an autocrat President of the United States. It also happens to be the most difficult to reach, for their perceived authority comes from a Bible that is taught to them as errorless and to be obeyed by those seeking the promised, “Well done, thou good and faithful servant” and a guarantee of an afterlife of heavenly bliss. We will not succeed in efforts to convince this group without attacking certain assumptions they’ve been led to believe are absolute according to Holy Scripture. This struggle is private and behind-the-scenes, because it often takes place in forums not considered by those who view the issues as entirely political. These forums are then passed around for the horizontal consumption by others of their ilk.

Today, I want to delve into one of these private discussions, this one via a simple article on Herman Cain’s right wing website. There are a great many “Christian” blogs and websites, and while many bloggers using that label are not of the political right wing, it is the Evangelicals who make the most noise and speak loudest about the brand. Hence, the battle is entirely with those Evangelicals who represent the political opinions of the far right, which is what writer Dan Calabrese has done in this article headlined, “What does the Bible really say about taking in Syrian refugees?” Here are a few pertinent quotes from Mr. Calabrese regarding the Parable of the Good Samaritan, which he views as wrongly exegeted by those arguing it represents God’s will for dealing with refugees:

“As liberals often do, they take directives aimed at individuals in the Bible and try to make them the responsibility of the state.” He makes the case that, because the Samaritan took the injured man to an inn rather than his own home, he was revealing the wisdom of not bringing a potential problem into his own home. Thus, he reasons, it’s relevant to the discussion of Syrian refugees. Of course, this is Mr. Calabrese’s opinion, his interpretation, not the Bible speaking directly to us, and this, of course, is the problem. The Bible says nothing about the Good Samaritan avoiding danger, so that is an assumption. “As liberals often do” is also a convenient, pejorative, and condescending put down designed to frame whatever absurdity follows as a given, when it’s at best a mere guess.  He goes on to add:

“What the left wants to do in the case of the Syrian refugees is use the power of the state to force an entire nation to welcome people into their midst without any effort to ensure that members of ISIS with evil intentions were filtered out. That’s not compassion. That’s national suicide.” How does one respond to the many assumptions here? One, refugees ARE vetted – often vigorously – so there doesn’t exist a zero-effort absolute when it comes to identifying members of ISIS. Two, the statement assumes that the President’s anti-Muslim initiative WILL effectively rule out those with evil intentions. This is utterly absurd in addition to representing a straw man that serves only to distract, for terrorism isn’t a problem of religion. It’s organized crime and needs to be treated accordingly. Finally, the statement assumes that the matter is black and white, that anything other than a unilateral denial of entry is self-inflicted death. It makes for a good soundbite, but it’s simply exaggerated illogic. But he goes on:

“It would make more sense for them to be resettled in majority Muslim countries anyway, and we can do a lot of things to support that process.” This has nothing to do with the Bible but speaks loudly about the writer’s religious bias. I’m sure the refugees would rather stay with their own homes in their own countries, but each has made a decision that such a proposition is untenable. They seek freedom, not further distress. To which “Muslim countries” would the writer have us divert the stream anyway? Has anybody inquired as to their willingness to participate? How does it follow that their faith has anything to do with where they settle anyway? I understand this absurdity, because it comes from Islamophobic thinking, which is really at the core of Mr. Calabrese’s reasoning in the first place.

The point is this is nowhere near the God I serve, and the interpretation of scripture in this manner is not only without merit; it’s entirely self-centered. It’s redlining on a national scale and against everything for which our country stands.

I’m not surprised at all, however, for what we have here is a generation nurtured on the Gospel of Self. It’s bad enough that we’re naturally inclined in that direction, but this is self preservation gone to seed. Not only that, but it also denies the very power that its proponents claim protects them, and it reeks of the very unBiblical “God helps those who help themselves.”

The scope of the battle over the minds of those so inculcated is enormous, but it’s quite likely the one that matters most.

Understanding “Alternative Facts”

Here’s a little perspective on the matter before us: Marketers have been lying to us since the days of the snake oil salesman. I’ve told the story before of the TV commercial I witnessed many years ago during the grapefruit diet fad. The ad was for so-called grapefruit pills that would help people lose weight. At least that was the assertion of the creator of the commercial. One scene featured a guy washing a horse who turned to the camera and actually said, “It’s so darned easy, it’s GOT to work!” If the FTC ever wanted to crack down on false advertising (they won’t), it would open the eyes of consumers everywhere.

There are many, many ways for marketers to lie. There’s lying by omission. When tissue companies, for example, sell the same sized box with fewer tissues inside for the same or slightly reduced price as before, they are lying to increase profits while giving the impression of holding the line on consumer costs. Welcome to the world of Madison Avenue and the secrets of mass marketing.

Well guess what? People are slowly catching on to these lies, and they’re sharing their knowledge with their families and friends, some of it via social media. It’s getting harder and harder to get away with such, even though there are still a substantial number of folks who’ll believe that it’s so darned easy it has to work. This is where we find ourselves today with all forms of mass media in the worlds of politics and news.

I have an ongoing study, for example, of events in the Middle East, thanks to my family living in Amman, Jordan. There are publications working to deconstruct the Zionist narrative that has been the public face of Israel since 1948. We all need to learn more about narratives, and especially those that undergird even our most basic assumptions of life, for very often these narratives are propaganda and very definitely false, at least to the point where they deserve regular review and often deconstruction.

All of this is to say that KellyAnne Conway’s “alternative facts” is really a fruit of what’s been taking place for years, that is the struggle of those who need to maintain narrative control in a media environment that questions narrative as self-serving propaganda. This is the beauty of our newly connected universe, for it’s impossible now for an institution (and government is certainly an institution) to maintain its own version of truth at the expense of those at the receiving end of their “service.”

This is going to get much worse in our culture, until we all learn that such falsehoods begin with lying to ourselves. Shakespeare wrote: “This above all, to thine own self be true, and it must follow, as night the day, that thou canst not be false to any man.”

May that day come quickly.

Journalism’s “post-truth” era

ChaosThere has been much public weeping and gnashing of teeth by professional journalism observers in the wake of the industry’s (is it an industry or a trade?) loss in November with the election of Donald Trump. “Journalistic handwringing” has become one of my favorite current phrases. Everybody has their opinion about what happened that resulted in the press discovering it was far removed from the everyday people who make up the interior of the U.S. I’ve expressed my views, but I want to think out loud today about the latest revelation of the journalism world – that we’ve entered the “post-truth era.”

What exactly does post-truth mean? The Oxford Dictionary made it their 2016 “Word of the Year” and defined it thusly: “relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.” I think this definition serves journalism well, for we’ve already agreed that “transparency is the new objectivity.” Objectivity, it seems, was never really objective and hasn’t been since Creel Committee social engineers first wrote of “Manufacturing Consent.”

However, “post-truth” is terribly misleading as it relates to what’s happening beneath it, and that is that we’re on a learning curve for a new cultural era in the West. It’s not “post-truth;” it’s post-modern, which means we cannot rely on any single, top-down historical narrative anymore. I’ve been following this and reporting on it for fifteen years. Here are thoughts I expressed in an essay from December of 2002:

The digital era, created by the logic of a modernist world, has done far more than simply empower young people with knowledge. It is the force accelerating an enormous cultural shift and leaving broadcast news organizations in a very fragile position. Like Dorothy, Pomos have cast aside the curtain and revealed the Wizard for what he really is — a profit-motivated entity that they believe has fooled people for decades.

I’ve been predicting blowback against this the entire time I’ve been covering the beat, and the election of Donald Trump is certainly the fruit of this cultural shift. Why? Because we’re all deeply frightened about what it means. The uncertainty scares us. We feel unprepared. We stand before progress, as Henry Adams did in Paris over a century ago, when he wrote, “Chaos (change) is the way of nature. Order is the dream of man.”

So it isn’t really “post-truth,” because truth has historically been determined by those with the power to decide what it is, and that power (knowledge) is now being spread horizontally. The web itself – with its associative links – is constructed to function as a machine of deconstruction, the postmodern practice of slicing grand narratives to pieces in order to reveal the biases therein. In the end, the truth of history is revealed for what it really is: the subjective views of the writer, and we’re going to have to get used to something different. We’re going to have to start thinking in terms of multiple narratives and do our best to find information regarding each, so that we can decide for ourselves which is more believable and why. That’s why I say we’re on a learning curve that will be fraught with mistakes along with discoveries. Can we exist in such a world? We have no choice but to accept, study, and learn.

For example, someone recently asked me for “objective resources” on the Middle East, so that they could study points of view other than purely the Israeli narrative. I responded that there are virtually no “objective resources” anymore, and that the best we could do regarding this particular issue is include Mondoweiss in our daily news reading. The slogan of Mondoweiss is “Bringing the news to you that no one else will,” and it is serious journalism that offers alternative views – those outside the Zionist propaganda machine, hasbara – so the people can explore multiple narratives and be better informed. This is what “news” will be in our postmodern world, and we’ll all be much better off for it.

We are most certainly in a culture war, but this one transcends right versus left. Those two terms have become largely meaningless as they battle it out for supremacy throughout the land. It’s really modernism versus postmodernism, logic and reason versus participation, top-down versus horizontal, and it will change the world forever.

It has already begun.

Who writes the history in a postmodern world?

Slate Image

Slate.com Image

As the American press attempts to deal with its devastating loss of authority in the 2016 presidential election process, it might be useful to review one of its most important, albeit self-assigned roles: creating the “first rough draft of history.” The job of writing history in an era where there is no governing narrative is going to be very tricky, as this election has proven. There is no single explanation of what happened, for each “side” has its own narrative. This is going to increasingly be the case, because postmodernism rejects grand or meta narratives as self-serving and biased in favor of, usually, the ruling class.

“The rich man writes the book of laws the poor man must defend.” Ricky Skaggs

Let’s review: We entered the postmodern era as the internet came into being. Thus, the mantra of Western Civilization is shifting from purely “I think and reason, therefore I understand” to more of a “I participate, therefore I understand” theme. Power is shifting from top-down to horizontal, and this will continue for many hundreds of years. Its end will likely not be dystopian, unless the priesthoods losing their power and control get really ugly. Then, who knows? Meanwhile, and especially for a man of my age, the conflict can be pretty entertaining. Civilization can seem quite unpleasant, uncivilized, and chaotic to those stuck on the modernist bus, where order and equilibrium provide the juice for the drive train.

One of modernism’s beacons of glory is Colonialism, humankind’s grand venture into conquest – often in the name of God – to acquire land and its resources in order to increase the wealth of the conquerers. Colonialism, it turns out, is a special kind of enslavement, for colonies are forced to submit to those who hold the power, and a big part of that power is information – the grand narrative that justifies and maintains the conquest. In order to be in charge in a top-down government, whether democratic or totalitarian, the top must control that narrative. If you’re sensitive to it, you can actually witness such attempts as they happen, and these are even more evident as modernism slowly slips away.

My favorite conservative, William F. Buckley, Jr., once said, “History is the polemics of the victors.” which was his version of the old axiom, “In war, the winner gets to write the history.” This served well in the top-down era from which we’re exiting, but it won’t suffice at all in the future. That’s because history – true history – is an ongoing, ever evolving and complex narrative, one that is highly suited to a connected universe. In the deadline-driven era, it was necessary for the press to provide a finished product for consumption, even if it was just a “first rough draft.” Thanks to hyperlinks and connectivity, however, we’ve no need to summarize and package anymore, for life presents itself as an on-going and chaotic mystery, even though it’s subject to the laws of seasons. Nothing “natural” exists in draft form, finished or otherwise; it is merely one, long, ever-evolving, chaotic mess, while we work our butts off trying to put everything into digestible forms of order.

The history book – with its beginning, middle, and end – will be replaced by search and living links, for the stories that comprise human existence never really conclude; they simply branch off and evolve. Our access to that never ending story won’t require packaging, for the story will supplant the package on the value chain of knowledge.

Essential to order is the myth of objective or absolute truth, the idea that foundational elements of life are set and therefore cannot change, an idea that includes grand narratives, often in the form of religious tenets and beliefs. These, however, fall apart upon honest deconstruction, for somebody always gains while others lose. Therefore, grand narratives are always a zero sum game. The total is the sum of everything. Postmodernism challenges the authority of this by deconstructing narratives to a point of conflict, and this will form a new understanding of history in the centuries ahead.

The best illustration of this today is an examination of the hot button word “terrorist” and how it is used for propaganda purposes. One man’s terrorist is another’s freedom fighter, and we cannot resolve this to everyone’s satisfaction as long as both sides are a part of an ongoing narrative, the moving target that I’m calling postmodern history. The ruling authority would have to dismantle our ability to connect – and with it, our organized public disagreement – in order to stake its claim of terrorist or freedom fighter. Hyperlinks provide access to multiple points of view, and that cannot be tolerated by those in charge (the top), for we might then agree with the opposite of what the ruling authority is asserting. The postmodern world is immune from this, and one day in the distant future, we will be our ruling authority. The mischief potential of top-down authority is simply too great to be forever sustained by those requiring a special wool to pull over eyes educated to see.

Oh there are plenty of people trying today to interfere with this natural flow of civilization by demanding control. The best example is the Zionist government of Israel, a country where control of the narrative is essential to maintaining the status quo. Despite being only one side of a multi-dimensional and multi-directional overarching Middle Eastern reality, the Israelis are especially good at controlling the world’s view of their geopolitical nightmare. The greatest evidence of this is the way the government is approaching social media by defining disagreeing posts as “incitement” against them and demanding private businesses such as YouTube and Facebook remove those posts. This is trying to control the narrative in the first degree, but it’s merely a form of global censorship. It cannot be sustained, for the forces against it cannot be controlled in our increasingly postmodern world, and it would be much healthier, if we all agreed on what’s taking place in the Holy Land in such a way that the narrative was more inclusive.

I realize many will view my statements as vast oversimplifications, but the vision presented here is available to anyone who’s paying attention at the macro level.

We can either participate in the evolution/revolution or sit back powerless as others do it for us.