When propaganda is presented as “news”

The phrase “right wing media” is increasingly used to label talk radio and television that provides a conservative political spin on the news. Its entire premise, however, is based on the false assumption that the mainstream press is “left wing media”. This raises their act to hero status in taking on those who would drag Western culture into the chaotic abyss of socialism.

And certainly America doesn’t want THAT!

This is the exact justification we used in the early and mid 1980s at CBN when Pat Robertson declared that God had told him to run for President and that he would win. We needed to craft a way for us to justify a chair at the big media table, one that placed us to the right of everybody else. Naming the press as an existential threat to the culture, we not only reported “the news” but we often became the news, and this was no accident. It was one of the 20th Century’s most significant examples of propaganda-based marketing.

Propaganda doesn’t require balance, so our complaints about the right wing bias of Fox News are not only foolish but irrelevant. However, by labeling itself “news” and using the word “balance” in its slogan (“Fair and Balanced”), Fox permits itself to make the subliminal justification that they’re an alternative to the mainstream press, who are not balanced either. This seems to make all sorts of logical sense, unless you have eyes to recognize that such a claim cannot be true.

Fox relies on the 20th Century concept of objectivity, which, to them, “should” translate to a 50–50, “he said she said” paradigm. In practice, however, Fox only presents a conservative narrative, so it is decidedly neither fair nor balanced. Besides, objectivity in news has been largely discounted for journalism, which recognizes the idea only in that it creates a sterile environment in which to place advertising. Companies, the thinking goes, don’t want their political bias to be known, for it carries the threat of product rejection by about half of all consumers. It was their demand for a sterile platform that ultimately led us to the mess we have today. Such is the curse of mass marketing, which is, to say the least, a broken and inept concept for selling (remember John Wanamaker’s dilemma).

The cultural need for advertising is changing dramatically since the dawn of the network, because corporations can now make themselves function as media companies and speak directly to consumers instead of going through the filters of advertising.

Transparency is the new objectivity, wrote David Weinberger many years ago. We are currently experiencing an entirely new operating paradigm for news, one that permits a degree of subjectivity, as long as that subjectivity is made known up front. With Donald Trump, Fox News has dropped entirely its claims of balance and has become the propaganda arm of the Republican Party. That’s fine, but it cannot ever again make the claim of balanced. Balance no longer means considering all sides in reporting; today, it’s a given that Fox presents itself as the balance, so there’s no need for including other opinions.

I know this, because it’s precisely what we did in the early 80s with the rise of “CBN News” via The 700 Club television program. The first order of business was that we needed to make the case that the mainstream media was, in fact, biased towards liberalism. One of the ways we did this was to cite cultural ruin (a.k.a. rampant sin and iniquity) as being caused ultimately by the devil, who was working in league with an ignorant and compliant press. If we could make it so, then we — as an alternative — could make the claim that we were an alternative to a steady stream of liberalism as news. Like the plausible impossibility of Superman, we wore the hero’s cape in our pioneering efforts.

The logical problem, of course, is that this makes for an unknowable assumption, one that doesn’t require evidence, for no one can know for certain the motivations of others.

I was there at the beginning and worked my tail off in concert with talented others to write the rules for doing television news with a conservative (a.k.a. Bible-based) point-of-view. You can say what you want about Pat Robertson and The 700 Club, but the truth is that we were the innovators that Fox emulated ten years later. The time was the early 80s under the presidency of Ronald Reagan, and the first rule was to present — as fact — a self-justification based on the certainty that all the rest of the press presented a liberal political perspective and not objectivity. We pressed that we were providing the balance left out of mainstream reporting. It was a very strong and sellable point-of-view, for Richard Nixon’s Vice President Spiro Agnew wasn’t speaking in a vacuum when he labeled the press “nattering nabobs of negativism” in 1969.

This history is important, because Fox News will never admit to “borrowing” the tactics we pioneered. They simply copied the finished product, so foundational motives and representations are hard to pin down. This gives them ample wiggle room to deny certain allegations of bias while marching forward as the mouthpiece for conservatism. As earlier pioneers, we took the arrows that could’ve been destined for Fox, but I digress.

Pat Robertson supports the business side of culture, largely because it has the money for his vision — a world governed not only by laws but also by the internal governor of Christianity. Business executives argue that freedom is not possible in a world where it’s every man for himself. This would be fine, except the right more often espouses the ideals of license rather than those of liberty, which assumes the rights of others.

Fundamental to our premise at CBN was the position that the entirety of the press presents a product that supports Democratic (a.k.a. “socialist” or “liberal”) political positions. Moreover, we posited, the journalistic hegemony of objectivity required that media companies provide political “balance” in presenting the issues of the day. Since the press “wouldn’t” do that, according to us, we gave ourselves permission to present the balance ourselves. Fox News is not original, not in any sense.

Fox News doesn’t have the basic straw man of “sin” to define the enemy left, but it certainly makes the press out to be evil, especially in social matters like crime and especially abortion. At least we were honest in the religion-based spiritual claims we made.

Of necessity, it meant operating to the right of the press politically but on the same level of all who claimed to provide “news and information.” The problem with this position, of course, is that the assumption of mainstream press bias — on the same scale as what we practiced from a conservative perspective — is entirely false. Nearly every attempt to create a “left-wing radio” response to conservative talk radio has failed, because there’s no similar artificial cultural necessity. News isn’t propaganda, just because it reflects the progressive (new) in society. America wants to grow in every way and is generally approving of a more progressive life in these United States, so naturally the news would reflect that.

Growing pains don’t have to be political.

The culture — which we presented as corrupt — had long ago decided issues we’re again debating today due in part to our efforts to keep those issues alive. The only “new” in the thinking of the right is ways for the rich to get richer, while increasing the burdens on the poor and the afflicted. And it is quite sad in America that a great many poor and rural actually side with the business interests of Republicans, because they’ve been convinced of the moral righteousness of those who “provide jobs”. Big corporate interests don’t hire people, because they’re concerned about the culture; they only do so to the extent that such an action will produce greater profits for themselves.

However, the rural poor are largely Christian evangelicals who are driven by issues other than what will pad the pockets of the rich.

The role of abortion, sexual preference, and school prayer — issues the Supreme Court long ago declared resolved for the culture — play a huge role in the folly that we have for political debate today, because the claim can be made that they are important to God. These issues brought some pro-life Catholics into the fold by convincing them that capitalists have their best interests at heart. Pro-Life became the clarion call, even though it did not extend to those who’d already been born.

Once again, the core argument for conservative news in 2019 is that the media as a whole better represents a liberal point of view more than one of political balance, which is required, they say, by the hegemonistic concept of objectivity. We need to fully unpack this before we’ll ever find the antidote to attacks on journalism and acts of journalism, such as the press being labeled “the enemy of the people” by our current President. Today, in simply doing their jobs, the press appears biased when it reacts normally to Donald Trump’s antics and misrepresentations, reporting that the right wing propagandists use to support their case to the public.

A good way to look at it is to understand that to qualify as “news,” there must be an element of something “new” in order to be recognized as a practitioner of the profession. There must be something “new” to qualify as “news”. Conservative “news,” however, can only present “old” as its core, as in “Make America Great Again.” It attempts to reach back into history and claim that the culture got it wrong back then, that things have changed so much that we have to go back and revisit cultural decisions that they opposed back then and still do today. This would be fine if the discussion took place on a level playing field, which it can’t, because propaganda doesn’t work that way.

So powerfully driven are the Republicans by big business that Trump is turning our military into a protection racket involving other countries. He’s extorting other countries in the name of profit, for our military won’t protect you now unless you pay for it. The Kurds obviously couldn’t pay, and now we have that on the record as our response to those who don’t or won’t pay. The Republicans see only a bottom line when examining every issue, whether foreign or domestic, although government is supposed to represent everyone, not just the one percent who form a shadow government under the GOP.

Today — and to further confuse things — Republicans are calling Democrats “socialists” so they can make references to capitalism as being the proven better way. Again, this would be fine, if it were true. It’s not, however, and we’re entering a season now where the reference will sooner or later become communism. The word “socialism” strikes fear in the hearts of those its designed to ping, but true fear mongering always reaches for the worst possible alternative to the status quo.

There are two important arguments that need to be on the table:

One, the idea that objectivity is the goal of professional journalism is only about 100 years old and stems from the efforts of Walter Lippmann and his cronies to accommodate two factions of American culture: to create a sterile environment in which to sell advertising, and to bring about the social engineering of American elites through Edward Bernays’ “public relations,” better known as the deliberate manipulation of citizens according to the values and beliefs of those who could pay for it. More than any other two people in history, Lippmann and Bernays created what Lippmann called “The Manufacture of Consent” and Bernays’ “Propaganda”. This knowledge is critical in sorting things out today, for when Bernays put cigarettes in the mouths of Suffragette marchers in New York knowing they would be photographed and presented in newspapers everywhere, he did so on behalf of his client, the American Tobacco Company.

Cigarette sales to women skyrocketed, having been elevated to political protest status by Bernays’ clever manipulation. Bernays was keenly aware of what he was doing, as he wrote in his seminal book Propaganda:

“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of.”

Two, the press represents the people, and news coverage follows the ebbs and flows of the culture. Those publishers who consider first the best interests of the business community, are more inclined to both espouse and represent a conservative position. The Wall Street Journal comes to mind. The same is true for publishers, such as the New York Times, who don’t believe that capitalism should be the default determiner in all matters involving what’s best for our citizens. Both are considered “first writers” of history, which means they follow the ups and downs of the culture.

America is uniquely governed in such a way that there is necessary tension built into the relationships between branches of government, but that is also the case with journalism, because it covers current events as the people’s representatives, and human beings don’t always come with built-in bullshit detectors. The discovery that they are being manipulated may be the determining factor in how long this sham will continue to dominate the grand narrative of life in these United States.

Donald Trump is not under attack in the press because he’s different. He’s not under attack for taking on the system. He’s not under attack, because foreign countries don’t pay us protection money. And he’s most certainly not under attack for pressing a white evangelical Christian agenda. He’s under attack because he’s a liar, a business cheat, and a manipulator of people. He is a salesman and ought never to be in charge of product development, because he actually believes his own hyperbole. He’s simply not fit for public service, because the only public that he serves is himself and his mob-like underlings.

And, you simply do not withhold security aid to a foreign government until they provide you with dirt on political opponents. This is against our law, as stated in the Constitution of the United States of America.

Postmodernism Marches On (Although Most Still Don’t See It)

Postmodernism — that is the new cultural era brought about by the advent of the internet and the web — is advancing far from the sight of those whose oxen are being gored in the process. Call it what you wish, but long after I’m gone, and on into the centuries to come, the empowering of the people will continue. Chaos will be the on-the-table discussion item in the years ahead, because those people who are latched onto the tit of logical and rational modernism can see only chaos with anything else. Always remember the precision of Henry Adams’ observation that the way of nature is chaos, but the dream of man is order.

Let me state emphatically, too, that chaos is in the eye of the beholder. To the postmodernist, there’s nothing inherently chaotic about this new era, only that it is a welcome change from the silos of logic and reason to the breath of creative fresh air.

Even now, the evidence of the conflict between the old (modernism) and the new (postmodernism) is everywhere. It’s in every human institution, like a slimy monster that fits itself into places where it seemingly doesn’t belong and challenges us to rethink just about everything and especially the form of personal advancement known as “credentials” or “expertise.” Jeff Jarvis refers to such as “the high priests” of culture, those who’ve managed their way to the top through their lineage, schooling, hard work, luck, and especially through the protections in place to help those already near the top and to make it difficult for everybody else. Witness the current scandal involving the purchase of bogus “scholarships” to access the best universities in the land. This is a logical behavior in a world that values credentials based on schooling.

As C.S. Lewis wrote in his commencement speech at King’s College, University of London, in 1944 titled “The Inner Ring,” once a person makes it into the inner circle, she defaults to making it harder for others to get inside.

“…your genuine Inner Ring exists for exclusion. There’d be no fun if there were no outsiders. The invisible line would have no meaning unless most people were on the wrong side of it. Exclusion is no accident; it is the essence.”

Protected knowledge is that which separates everyday people from the experts in a logical, modernist culture. For example, it’s what gives doctors the fortitude to suggest that their medical degree beats Google searching, but this is merely self-preservation in a chaotic tsunami of informed patients. This will rage on, and it has already partially disrupted the authority of the physician. It’s not that she isn’t an expert anymore; it’s just that her expertise — with its incumbent authority — isn’t what it used to be. This conflict will continue until we find and accept that we’re all better off with such knowledge. The medical industry? Not so much.

We all have personal stories of how the institutions of the West have failed us in one way or another. The simple truth here is that the “push” world is being replaced by one that “pulls,” and no matter how many lawyers get involved, the rise of the people — those who’ve today known a freedom that our ancestors never imagined — will not go backwards. Look, information is power, and power that is distributed horizontally in a democracy will forever tip the scales away from absolutism at the top, much to the dismay of those at the top of the modernist pyramid.

Try to search ANY medical condition, and you’ll find at least one group of people with that condition who are ready and able to help those newly diagnosed. If one’s medical degree is, in fact, the be all and end all, then why are these groups forming? It’s because, for a great many people, medicine has its own fatted calf to protect, and its needs are not always in the best interests of patients. As long as the A.M.A. governs medical practice in the U.S., the practice of medicine will never be fully patient-friendly. The demands on practitioners is so great each and every day now that they simply don’t have the time or the inclination to discuss or argue medicine with patients. And that is to their great shame. Higher education doesn’t make you smarter; it merely positions you for scaling the imaginary cultural ladder.

In his seminal argument, Everything Is Miscellaneous, Harvard author David Weinberger makes the case that no knowledge storage retrieval system that humans can possibly create could ever outdo basic search. This is the “pull” concept in long form. Knowledge can’t be sorted into any directory system that can compete with search. From grocery store shelves to libraries to any institutional silo, it’s impossible to even come close to the efficiency of search. And search has gotten so good that even coming close on a guess often leads to what the user is actually seeking. This is not about to go backwards, so those who insist that THEY can organize their goods in such a way that physical proximity is necessary are being quite ridiculous. After all, these sorts of organizations exist to advance themselves, and it doesn’t matter to them if consumers are inconvenienced.

But, Terry, what if shoppers need what they’re seeking NOW? Enter Amazon’s new “same day” delivery. This is a powerful game-changer that’s getting very little publicity, but just try to imagine a downstream scenario in which such a service is thriving. Amazon has turned the entire retail system on its head already. People will soon come to accept such and will revel in the magic of it all. Imagine the time saving! Shoppers won’t have to go store-to-store in order to find something; they’ll simply search for it online, and it will come to them. This is uniquely postmodern, because stripping away hierarchies is the logical future of empowered people. Grocery chains offer pick-up service, and while that’s nice, it can’t compete with same-day home delivery via Instacart. This will change. I promise you.

And now comes Amazon Prime Wardrobe, where the company will send a box of clothes pre-selected by the user along with a handy convertible box which is used to send that which the customer doesn’t want back to the company. This eliminates the need for the store and the booth in which we try on clothes and moves the whole process to the living room or bedroom (or whatever). So, the customer gets a box of clothes, picks out what he wants, is charged for those, and returns the rest at no cost to him. This is designed to further destroy the value proposition of retail clothing shops, and for Amazon, it’s a way to say “anything you can do, I can do better.”

Those who fear that this horizontal empowerment itself will lead to future hierarchies are stuck in the past and fearful of Orwell’s 1984. The problem with this thinking is that the web provides the same opportunities to Aunt Helen that it does to Big Brother, for the web views them as identical. This is just one of the many reasons we fought so hard for net neutrality. The internet belongs to the people, and although we lost the first round on the issue — it’s a modernist response to the loss of control — we’ll be back and better prepared for what happens next.

Postmodernism is moving power to the base of the pyramid, while institutional power must be at the top. When people at the bottom seize the power given them through the net, they’ll never give it back willingly. So, we’re in for turbulent times as the culture groans in reaction to what it views as an assault, and there’s nothing new to this. The same thing happened with the dawn of the printing press and for the same reasons. At that time, the power was with Rome and the church. When Gutenberg had the audacity to print a Bible, the shit hit the fan, for the priests knew well the danger of putting “the word” in the hands of everyday people, and they were right. The reformation would never have happened, if only Rome held access to the book’s contents. It was John Wycliffe’s common language translation that led him to say, “This book shall make possible government of the people, by the people, and for the people.” The same concept is alive and well today.

In fact, it’s fair to say that the years following Gutenberg produced the same kind of Western response that we’re seeing today. Erotica was one of the first genres to be printed. Rome wanted to establish a licensing arrangement where only they could approve of those who wanted to print the Bible. It didn’t work, and the power of the Vatican in all matters cultural slowly but steadily slipped away.

Christian institutions ignore the web today and press for top-down control, which is kicking against the pricks of culture’s progressive but steady march. It’s not hard to understand, because all they know is a stage and the audience. They want little to do with the work of a more horizontal experience, because they simply cannot trust people who aren’t on the podium. “They’ll never get it right,” the thinking goes, “if they don’t have a group of educated higher-ups holding their hands.” Such nonsense. Look where we are today with Christian leaders saying that Donald Trump was ordained by God in the manner of the ancient Persian King Cyrus. This flagrantly false and misleading reference is so dangerous that we’ve become a people tripping up a step that isn’t there.

The hue and cry over fake news is another example of the modernist crowd screaming for control. I don’t deny this is an area that needs our attention, but it’s nothing more than a Trojan Horse foisted upon us by the top-down and right-wing crowds in an attempt to frighten us into submission. The originators of fake news came from the law and order right wing of American politics. In olden days, we used to call this “propaganda,” but it reached new pinnacles with the horizontal nature of the web. The right wing’s response to the clamor was simply to label opponents “fake” in order to hide their own mischief. In the wake of New Zealand, we now have people demanding that we regulate social media. This is akin to swatting a fly with an atomic bomb. We wish to shield our children from everything we went through (or “could” have gone through), and in so doing we’re preventing them from experiencing the very things that shaped our own character. It’s like beating our kids over the head with a 2x4 rather than giving our permission for them to scrape their knees.

The managers of the status quo come from two different groups — the lawyers, those rule-bound grifters who suck the life out of everything they touch and turn it into profit for themselves and those they represent — God bless ’em — and the world of business, where players sell their souls for profit and suppress anyone who stands in the way, including the government and especially the poor. The more people become aware of this, the more they’re going to object, and nothing will be impossible for them.

After me, there will be a sweeping constitutional convention to address all of this, because our government was formed in a previous cultural era and is insufficient to govern people who are connected horizontally. Traditions will be given more weight than today, perhaps even equal to laws, for traditions can be discussed and argued whereas our laws are currently given to us by lawmakers, those who exist at the pyramid’s top and therefore have their own self-centered wants and needs. Influence will slowly move to the bottom, although new forms of hierarchies are quite likely. The buck still has to end somewhere, at least that’s the way I think today.

Much is given to the politics of those who have the final say in our laws, the Supreme Court. The law says there shall be no litmus test for the selection of those who make it to this upper bench, but that is just lip-service. And, while we are kept busy with arguments about, for example, abortion or religious freedom, the most glaring political difference in the selection of nominees is the extent to which each supports business or the rights of workers. This is the real differentiator, because real power in our culture is a struggle between the top of the pyramid and the bottom. Everything else is a side show.

The Bible says the poor will always be with us, and it’s our reaction to this truth that is the great determinator of our response. If it gets in the way of those at the top, then it’s thought to be a nuisance to be ignored or even made worse, and this is another revelation that comes with empowering the bottom. Civil war in America today would not be political nearly so much as it would be class-motivated, and this energy has grown, in my view, during the Trump election and administration. So far, Republicans (the silk stocking crowd) have been successful at keeping the truth from their bottom supporters through arguments about religion and abortion, but that will not last forever.

Information is power, and power has a way of opening eyes.

Look, I know we’re in a season of cynicism and confusion, but please do not underestimate — under any circumstances — the power of the masses in determining their own government. This was Wycliffe’s point back in the 15th Century, and it’s the point today in the wake of the web.

If I had any influence on the Democrats, this is the message I would pound home to the people. It’s the money. It’s all about the money. Modernist thinking, however, forces the discussion to the box of “what new policies will you put in place instead?” This moves the narrative away from simply fixing what’s wrong to providing solutions ahead of time, so that they can be analyzed and dismissed by those at the top. That’s the cart before the horse and the source of our current gridlock.

If the base of the pyramid crumbles, the top will have no backs on which to stand. Think about it.

Dirty Trick #33: Rewriting History

Public manipulation by special interests has become a giant and painful carbuncle on the skin of the West today, and it threatens the very foundations of our liberty. We witness it every day, and yet people get away with it, because the public doesn’t have a clue. From the controlling narcissist to the special interest, manipulation is a dangerous game being played at all levels of our culture and something I think we ought to be teaching in high school (along with journalism). Permit me to offer two quotes by Edward Bernays, the father of professional public relations. He was one of the original thinkers on the subject and literally wrote the book on propaganda:

From his 1947 essay and 1955 book “The Engineering of Consent:”

If we understand the mechanism and motives of the group mind, it is now possible to control and regiment the masses according to our will without their knowing it.

From his 1923 book Crystalizing Public Opinion:

Those who manipulate the organized habits and opinions of the masses constitute an invisible government which is the true ruling power of our country.

This is the most under-reported story in the West, because the press not only views it as standard operating procedure in a civilized culture, but it also participates in the manipulation, sometimes knowingly but more often unawares. Again, if smart manipulators are going to be on the loose plying their trade, then we must somehow arm our citizens to recognize what’s going on. My recommended reading for this task is a little book that would serve well as a textbook for the class, The Thinker’s Guide To FALLACIES: The Art of Mental Trickery and Manipulation. I can’t possibly over-recommend this guidebook.

Today, I want to talk about Dirty Trick #33 from the book: Re-write History (Have it your way). It’s a very clever way to win an argument, because it undercuts your opponent by removing their foundational support evidence. It’s one of the most evil and seditious manipulations of all, and its practitioners can be so slick that it’s often difficult to figure out what’s really going on. Here’s part of what the book says:

“The fact is that human memory is continually working to re-describe events of the past in such a way as to exonerate itself and condemn its detractors. Historical writing often follows suit, especially in the writing of textbooks for schools. So, in telling a story about the past, manipulators feel free to distort the past in whatever ways they believe they can get away with. As always, the skilled manipulator is ready with (self-justifying) excuses.”

Sometimes, this appears obvious, such as what happens when the victor in a war is given the responsibility to write the history of the war. It’s guaranteed to be skewed. Other times, however, it is very, very subtle, and I want to point to two current examples of this taking place in our midst, one from the political right and one from the political left. That way, I can be criticized by everybody.

On the left, we have the transgender community — in an effort to justify itself — creatively rewriting history by redefining what it means to be normal in terms of gender identification. This is vitally important to the movement, because words like “normal” shove them into a corner labelled “abnormal” or “deviant,” and this bias comes naturally without people even giving a thought to the idea of gender preference. So, in order to make “trans” more palpable with the rest of society, it’s necessary to offer the idea that all gender difference is a result of nature, for if this can be done, then those who used to be tagged as abnormal or deviant can no longer be labeled as such. It’s just the luck of the draw.

And so, we have a new term inserted by the trans community into the English language: cisgender, cisgendered, or any derivative of cis, which is the opposite of trans. According to Google, it means “denoting or relating to a person whose sense of personal identity and gender corresponds with their birth sex.” It’s presented as a privilege, which means those so labelled can be the oppressors in society. So, what used to be considered “normal” is now just another position on a spectrum of gender identification. There is no normal. Everybody naturally exists along a linear scale with cis on one end and trans on the other end. Variations on the gender thought stream exist between the extremes, but we’re all just one, big happy family of different personal gender hands that we have no choice but to play, and that is a rewriting of history to the nth degree.

The term was originated in 1991 by German sexologist Volkmar Sigusch, so it’s a brand new piece of thinking. However, as Dirty Trick #33 advises, historical writing will ensue, and our children will be presented with this concept as historical fact. Mission accomplished through a manipulative logical fallacy. Those who oppose the thinking are deemed intolerant, and so it goes.

On the right, we have something that is even more sinister in its manipulation and one in which I participated in my role as executive producer of The 700 Club in the years prior to Pat Robertson running for President in 1988. We innovated what we called “TV Journalism With a Different Spirit,” news from a Biblical, Christian, and conservative perspective. We took ourselves seriously, and to present ourselves to the public, we needed to rewrite history. We did so by presenting as fact the assertion that all “news” is determined by political bias. Therefore, we simply took a position to the political right on the thought spectrum of journalism. This action meant that everybody else — from CBS News to the New York Times — was to the political left of us. This was a core principle upon which we functioned.

This, however, is a total fallacy, because “the news” is not a political product. Political information vehicles are called propaganda, and we’re back to the whole public manipulation theme. Think about it. News organizations used to operate on a belief in objectivity, and while we’ve all come to believe that objectivity was an unattainable ideal, we were always careful to be fair and present opposing thinking to anything that was presented as “new.” We took seriously the responsibility of writing the first draft of history, and our ethical rules were built upon that role. But the news is new, and that’s a cultural problem for conservatives, who are happiest with a tamper-proof status quo. New is progressive, and therein lies the rub.

As I wrote in my book, The Gospel of Self, before there was Fox News, there was CBN News, and we wrote the playbook for propaganda as news. It’s important to note that in the practice of this, there’s no need to provide balance. In fact, opposition to a right wing perspective can be mocked freely, because, after all, this isn’t journalism at all. It. Is. Propaganda. Once again, as Dirty Trick #33 warns, historical writing has ensued since we rewrote history, and now our children are taught to believe that all news is political, and that there are two distinct “sides” in the institution of journalism.

Don’t get me wrong; I do think the arrogance of the press has contributed to its own demise and that objectivity was an unrealistic ideal in the first place. However — and this is what’s important — as long as the press plays only defense in the game of public manipulation, those quietly guiding the disruption — the fundamentalist conservatives — will continue to advance in the culture. The left is being defined by the right today, and this is the dangerous fruit of logical fallacies. For as long as we view justice and mercy as two opposing sides of the same coin, we will always favor one or the other, depending on who’s in charge.

We need to avoid these stacked decks by understanding logical fallacies when they are presented. Otherwise, we’re like punching bag wives in the hands of evil but gifted narcissist husbands for whom all of this is as natural as breathing.

The Underlying Fallacy of Fake News

Courtesy Austin Schmid

A vast wave of intellectual dishonestly is cresting above us in the argument about fake news. That it is actually taken seriously by the press is perhaps the most dangerous event of the postmodern era, and each day I pray that somebody important will say, “Stop!” My voice simply isn’t big enough for this to be heard, so somebody else is going to have to have the revelation.

Let me repeat what I’ve said in my book The Gospel of Self: there is no such thing as a right-wing press, because it was birthed, nurtured and remains a conduit for conservative political propaganda. For it to be recognized as legitimate, albeit alternative members of the press, it would have to make a solid case that the press is itself a conduit for liberal political propaganda, and that is a specious argument. “The news” by definition is progressive, because it consists of thoughts and activities that are new. There is no such thing as “the olds,” which is what we could expect from a conservative “press,” if such a thing were even possible. “Conservative press” is an oxymoron and as such presents a false logic. The press must at least make an ethical effort at fairness or as we used to say objectivity. This takes it outside the political process, while those claiming the status of a point-of-view news entity are just the opposite.

Political point-of-view journalism can’t be both.

An intellectually honest press would not even try to defend the accusations of liberal bias, which are, again, propaganda from the right. For, in defending itself, the press is agreeing that the argument needs defending. This has academia and the other intelligent institutions of the West reeling in a battle of cosmic consequences that can’t possibly end well for the cause of freedom. Are you hearing me? The mere suggestion that the press needs a conservative alternative, because the press pursues a liberal political agenda is foolishness gone to seed. It’s a dangerous fallacy, people, and we feed it by adopting its narrative.

Remember, I was there when we at CBN promoted ourselves as an entity of point-of-view journalism. WE made the claim and assigned ourselves a position within the mainstream — but to the right — because we presented “the news” with a conservative agenda. So WE, by behaving from a point-of-view, convinced our followers and those to come that even though we had an admitted bias, we still belonged on the same societal plane as the rest of the press. This may be a very slick justification, but it’s still blatantly false.

The professional press has been striving for a sense of fairness or objectivity within the news for at least the past century. As historian Chris Lasch brilliantly argues, this shift was motivated by economics, for advertisers wanted a sterile environment within which to present their ads. Nothing has changed about that, although advertising itself is now again shifting due to new challenges that are irrelevant to this discussion. The point is that the mainstream press may have begun with a great many personal biases, but the modern professional press is represented by ethical guidelines that don’t allow for political propaganda from any so-called “side” in the debate of political matters. That belongs on the editorial page or in commentaries so labeled.

To some, perhaps even many, that sounds absurd. When I spoke of it to a group of very conservative voters last summer at a Colorado Springs book event, the gasp of disbelief was loud. I was ridiculed, scorned, and dismissed by people who were completely convinced of their own narrative. This is the degree to which the public — and now the press itself — has been deceived by propaganda masters now running Washington and beyond.

Think of me as crazy, naïve, or whatever you’d like, but until we all begin honestly dissecting what’s taking place around us, we’re going to continue to be buffeted about by this wave. Nothing is to be gained by measuring the trustworthiness of individual news organizations, as is being promoted by New York entrepreneurs Steve Brill and L. Gordon Crovitz with their green, yellow, red guidance system. The right has already labeled Snopes as a player of the left, and it will do the same with ANY attempt to frame them as false or even biased.

Instead of moving deeper into this black hole, journalism needs to end its defensiveness and simply do its job. Tell it like it is and not couched in mushy language designed not to offend conservatives.

The Religion of Conservative News

I met a woman this year who has the gift of personal prophecy. By that I mean that she’s genuinely very sensitive and able to offer wisdom and encouragement to people who benefit deeply from her words. We can argue over whether this is a real spiritual gift or whether she’s just good at reading people, but to me, it doesn’t matter, for both are the same thing. There’s no doubt that certain fundamentalists have taken this idea and used it for foolishness, but as a sensitive person myself, I can confirm that “reading” others isn’t a form of magic, nor is it all that unique. One can’t brag of specialness for self-centered purposes when such insight is spread around to many.

Nevertheless, a lot of gifted people simply keep their mouths shut, and this woman is a bit different in that sense. Rather than sharing publicly, however, she usually shares her thoughts only with the person to whom they’re intended. I like that. There’s a genuineness to it, and I respect her for that.

She’s very much a loving Christian and often provides uplifting posts on Facebook, but she also has a significant blindspot. She spreads false information about politics based on fake news sources that she consumes with regularity. When I pointed out to her recently that she was actually “bearing false witness” on one particular piece of delicious clickbait, she got angry and basically told me to keep my mouth shut. Fair enough, although I regrettably have no filter when it comes to such, so I’ve been known to really piss people off. I used to care, but I guess I just don’t anymore.

She actually pulled the post after a few days, and I appreciate that. We really don’t need stuff like that influencing others.

This woman is part of a large group of conservative Christians who struggle with my book, The Gospel of Self, How Jesus Joined The GOP, because they don’t like my position on so-called conservative news. I believe it’s propaganda, and I should know, since I was one of the people who helped create it. A full fifteen years before Fox News, there was The 700 Club and CBN News. We wrote the book on conservative propaganda as news, so any argument that attempts to validate it as real news isn’t really worth having. It’s a chasing of the wind, but it does reveal how far off the mark many of these Evangelicals have drifted. They honestly believe that the mainstream press openly supports a liberal agenda for the country and is their arch enemy in the flesh. They seem incapable of reason when it comes to certain things, and this is one of them.

Kaitlyn Scheiss

Some observers are beginning to see the ritual of nightly consuming Fox News as a solemn rite of worship, an idolatry so deceptive that it’s impacted most of Evangelical Christianity. Dallas Theological Seminary graduate student Kaitlyn Schiess offered such insight in an excellent New York Times article, How to Escape From Roy Moore’s Evangelicalism. It came in a discussion of Evangelicals leaping to the defense of Roy Moore, despite the nature and degree of his history with young girls and allegations of sexual contact.

To Ms. Schiess, this is one more sign that a new ritual has superseded Sunday worship and weeknight Bible studies: a profane devotional practice, with immense power to shape evangelicals’ beliefs. This “liturgy” is the nightly consumption of conservative cable news. Liberals love to complain about conservatives’ steady diet of misinformation through partisan media, but Ms. Schiess’s complaint is more profound: Sean Hannity and Tucker Carlson aren’t just purveyors of distorted news, but high priests of a false religion.

“The reason Fox News is so formative is that it’s this repetitive, almost ritualistic thing that people do every night,” Ms. Schiess told me. “It forms in them particular fears and desires, an idea of America. This is convincing on a less than logical level, and the church is not communicating to them in that same way.”

This is a brilliant deduction, and I can verify that the devotion expressed by people such as my friend above borders on brainwashing, because it oversteps facts, truth, and logical thinking en route to its fallacious conclusions. Why not view it as a form of worship? After all, that’s what we did at The 700 Club. Here was a Christian talk show featuring Christian guests, Christian themes, and Christian prayers that was a bonafide substitution for church in the early days of the televangelist movement. When we began to weave news coverage into the mix, there was little question in our presentation that it was as much a part of being a Christian as prayer. When Fox News came into being in 1996, conservatives had already been nurtured and convinced of its necessity and its vision. We did that, and the worse thing we did was to believe our own hype. Pat Robertson is so lost today that he can’t separate the faith from his politics, and he’s still among the top influencers when it comes to the agenda of Evangelicals and the Republican Party.

God is judging this version of the church today, and I’m beginning to hear arguments to this effect from voices other than my own. We need to repent and turn from this wickedness, or the church has little hope for tomorrow. We steadfastly blame others — like those dirty liberals — for the sad state of our nation and the world today, when we should be examining our own hearts.

Ever evangelizing, we shake our fists up at those walking by, as we travel along the flow of the gutter toward the awaiting sewer. “Curse you, World,” is our cry. “You’re all going to hellllllllllllllll.”

Anatomy of a Fake News Story

At the height of yesterday’s scramble for information about the horrific breaking news scene in Sutherland Springs, Texas, a Neo-Nazi’s tweet was used by a Santa Monica news outlet to identify the shooter as a convert to Islam. Follow me here, because while it isn’t physics, the story is a bit confusing.

It begins for me with scrolling Facebook and finding a post from a friend — an outspoken Christian woman in Australia — with a link to the Santa Monica Observer and a headline: “Islamic Convert is Shooter in Church Shooting in Sutherland. He Left Online Manifesto.” I’ve been fighting Islamophobia for a great many years, and so this peaked my interest. I’d seen this nowhere else and had suspicions about its truthfulness.

The Santa Monica Observer has a questionable reputation. In fact, Santa Monica itself seems to have a lot of experience with fake news and fake news sites. It would be a great study for someone interested in the role of journalistic dishonesty in a single community. I’ve no wish to prove or disprove that this free newspaper is a source of fake news, only that it participated in this particular event.

Below is a screen grab of the same link today. Note two things. The company is partially backing away from the story, although the sub-headline still contains a reference to the Islamic connection. Most importantly, however, note the link displayed in the browser, as it contains the original headline. This happens often with content management software when a headline is changed in the copy, because the link is established based on the original headline.

The article sources the claim as follows:

Mustachio Tweeted: “#texaschurchshooting shooter is 29 year old US Airman turned Muslim convert, Samir Al-Hajeed. His manifesto is making its rounds on the web.”

The Arab name provided — Samir Al-Hajeed — has been used in other fake news stories about mass shootings, including Las Vegas shooter Stephen Paddock.

“Mustachio” is Millennial Matt™ Groyper, and the account has been active for a month. Ol’ Millennial Matt™ has a profile picture identifying himself as a Kekistani, a Reddit White Supremacist group that satirically worships a god with a frog head and Donald Trump’s hair. The group’s flag is a take-off on the Nazi flag and is often seen at Neo-Nazi, Alt-Right, and White Supremacy rallies. How and why the Santa Monica Observer would come across this tweet isn’t known, but the most obvious explanation is that the paper follows the account. Either that, or they were tipped and failed to follow through on the obvious conflict-of-interest.

The point is that the Santa Monica Observer article’s premise is utterly false.

Finally, to the woman who posted this link on Facebook (you know who you are), you are responsible for this and will be held accountable in the end for bearing a false witness, which I seem to recall is anathema to the God you say you serve. Christianity Today yesterday published an article about how gullible evangelicals are to this sort of thing based on activities by the Russians during the 2016 Presidential campaign.

“Army of Jesus” was among 470 Facebook pages created by the Internet Research Agency in St. Petersburg…
…the fake Christian account had over 217,000 likes. (For comparison, that’s more Facebook likes than some established, politically conservative evangelical media outlets, such as World or Charisma magazines.)

Let’s face it: Many Evangelical Christians are easily manipulated and believe many things that are false to be true, simply because they resonate with deeply-held beliefs. My friend in Australia is apparently one of them.