10 Questions for Tim Hanlon

Tim Hanlon is Vice President and Director of Emerging Contacts for Starcom MediaVest Group and one of the most knowledgeable insiders in the advertising industry. He thinks the television industry is on the verge of a nervous breakdown, and I asked him why in this informative and provocative interview. Here’s an excerpt:

“I think any advertiser — local or national — should be actively embracing the Internet as their chief marketing vehicle, with the recognition that many of the skills learned there will eventually port over to the other traditional mass media (TV, radio, print).”
Here’s the interview: 10 Questions for Tim Hanlon

Comments

  1. Interesting that Mr. Hanlon uses soccer as an explanation in one reply. It’s one of the only reasons I have not yet subscribed to cable TV. I’d watch way too much to get anything accomplished – at first, anyhow.

    Keep up the great work!

    Mark

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